Naked Brewing Company
Re-brand freelance project for Naked Brewing Company in Bristol, PA.
This client was seeking a cohesive branding package to meet their needs for new signage, promotional materials, social posts, merchandise, and print items.
Naked Brewing Company described their brand as warm, retro, and unpretentious. I worked closely with the client to bring their vision to life in a way that would also serve their goals of improving visibility, continuity, and storytelling.
Giovanni Records
This case study explores the visual brand identity of the fictional record shop, Giovanni Records.
Designed to capture the current vinyl renaissance whilst taking inspiration from retro colors and iconography, the Giovanni Records visual brand identity sends a clear message about their product offerings and provides the customer with merchandise they can identify with.
Dolce Sirena
This case study explores the visual brand identity of my dream boardwalk dessert shop.
Dolce Sirena is committed to serving up smiles on hot beach days and warm summer nights. Our classic boardwalk desserts have proved to stand the test of time, made alive with a contemporary spin.
The Dolce Sirena visual brand identity embraces a soft, nostalgic ice cream shop aesthetic mixed with bold pops of color and coastal imagery.
Hurley Pop-Up Shop
In collaboration with interior designer, Jessica Donnelly, this case study explores a special edition pop-up shop visual brand identity for Hurley.
I created a new logo, skate deck, hang tags, and visual merchandising posters. Donnelly designed the pop-up shop interior application.
